Empowered by 2.5 million film views in Mexico during the 9th edition of MyFrenchFilmFestival, UniFrance pursues its collaboration with the VoD platform of the exhibitor giant Cinépolis (Mexico) in order to offer the Mexican public the best that French cinema has to offer online.
Accessible solely in Mexico on Cinepolis KLIC, the new section "Lo Mejor del Cine Francés" brings together more than 200 recent French productions, along with back catalogue titles, among which some of the greatest theatrical and online successes, such as Raw, Love, Taken 3, The Little Prince, Blue is the Warmest Color, The Bélier Family, The Student and Mr. Henri, to mention just a few.
As the post-summer season gets underway, UniFrance and Cinepolis KLIC are launching a major publicity campaign of this new section on Facebook, YouTube, and the Google network, throughout the whole country, putting the emphasis on the diversity of French cinema available for low prices on the Mexican TVoD platform.
UniFrance hence continues its targeted actions to promote French film, beyond MyFrenchFilmFestival, such as the recent activities with MyMovies in Italy or with iTunes in Canada.