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Video news

25 February 2019 à 10:44

French VR at the SXSW festival in Austin

After Sundance, the new edition of SXSW offers a showcase for French projects – an occasion for UniFrance to provide support for the North American premieres of five French immersive works.

The latest edition of Sundance (01/24-02/03/19) has recently finished and this year the recommended event in terms of immersive works had selected two French coproductions for its New Frontier strand: Gloomy Eyes (Atlas V, 3dar) and Mechanical Souls (Digital Rise, Serendipity Films). The first production – starring Colin Farrell, and embued with a gothic-dreamlike atmosphere worthy of Tim Burton – received strong media coverage.

These two atypical creations will continue their careers across the Atlantic in March, with a presentation at SXSW (03/8-17/19). Apart from Gloomy Eyes and Mechanical Souls, France will also be represented in Austin by three other VR works:

  • -22.7°C, a musical documentary codirected by Molécule and Jan Kounen (world premiere, photo)
  • Eclipse, selected at Venice VR, the science-fiction work will receive its North American premiere
  • Vectronom, coproduced by Arte, a hypnotic video game about music and geometry.

These many selections are the occasion for the French Immersion program to support all these VR projects. Initiated by the cultural services of the Ambassade de France in the United States and arising from a collaboration with UniFrance, the CNC, Institut Français, and now Air France, the mechanism seeks to reinforce the promotion of French immersive works in the United States.
Hence, in the first three months of 2019, five VR creations have already benefited from the support of the French Immersion program.

The complete VR program at SXSW can be found here.


Author : Communications

Latest update : 06 March 2019 à 10:44 CET



French VR at the SXSW festival in Austin

-22.7°C (2019) - Trailer (International)

Directed by : Jan Kounen, Molécule, Amaury La Burthe
Produced by : Zorba Production
Genres: Documentary, Experimental - Runtime: 10 min
Production year: 2019

An iceberg is cracking, the ice flow is breathing and a sled dog is howling... Electronic music producer Molécule cuts himself off in a hunter village in Greenland. He records sounds of the Arctic to compose.
Inspired by his adventure, -22.7°C VR takes you on a sensory and introspective trip in the Far North. Exploring the sounds of the powerful but dangerous polar nature, you’ll fall into your inner world, where you will have to face your deep emotions and fears, until you reach a state of harmony.

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Activities :  Foreign production company

Recent filmography : Gloomy Eyes


Arte France

Activities :  Film exports/foreign sales, Co-production, French distribution , Executive Producer

Activities external to film production :  Buyer (short films), TV Channel, Video/DVD publishing, Television media

Recent filmography : Mondo Domino, Fortune !, Little Girl, ...


Atlas V

Activities :  Line production, Film exports/foreign sales, Executive Producer

Recent filmography : Fortune !, Goodbye Mister Octopus, Mirror: The Signal, ...


CNC - Centre national du cinéma et de l’image animée

Activities :  Executive Producer

Activities external to film production :  Organization, Unifrance Partner

Recent filmography :


Digital Rise

Activities :  Executive Producer

Recent filmography : Mechanical Souls, Vaudeville !

Serendipity Films

Activities :  Foreign production company

Recent filmography : The Benefit of the Doubt, , Death of a Shadow, ...



Activities :  Executive Producer

Activities external to film production :  Cultural/professional organization

Recent filmography : Jean-Paul Belmondo, 4 X D

Linked events (2)


Salt Lake City - Sundance International Film Festival - 2019

Type : Feature film and short film festival

Theme : All films


South by SouthWest - 2019

Type : Feature film and short film festival

Theme : All films