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Unifrance (corporate)

02 February 2017 à 18:17

UniFrance introduces a new strategy for distribution aid abroad

In 2017, Unifrance is putting in place a new selective aid mechanism aimed at improving and revitalizing distribution strategies for French films in foreign markets.

According to this new system, a committee composed of senior industry professionals will meet five times annually to examine theatrical release plans and new initiatives for distributing French films abroad proposed by distributors from any country around the world, without exception.

Its objective is to enhance the visibility of French cinema in international markets and encourage innovative solutions by assisting distribution companies in their efforts to release French productions. In this way, UniFrance is strengthening practical initiatives aimed at promoting French cinema abroad and reinforcing the work undertaken by sales companies.

The committee, which met for the first time on February 2, 2017, includes the producer Grégoire Lassalle, sales agents Virginie Devesa (Alpha Violet), Gilles Sousa (Bac Films), and Charlotte Boucon (SND), the producer Sandrine Brauer (En Compagnie des Lamas), the distributor Thierry Lacaze (Wild Bunch International), and an observer Frédéric Josué (from Havas Médias, who is not present in the photo) for issues concerning digital development.

Author : Communications

Latest update : 03 February 2017 à 18:17 CET

Linked to this news article

Linked individuals (6)

Related companies (6)


Alpha Violet

Activities :  Film exports/foreign sales, Co-production

Recent filmography : Small Body, , Abu Omar, ...


Bac Films Distribution

Activities :  Film exports/foreign sales, Co-production, Foreign distributor (feature film), French distribution , Executive Producer

Activities external to film production :  Foreign distributor (feature film)

Recent filmography : Little Nicholas, Loving Memories, Rebel, ...


En Compagnie des Lamas

Activities :  Co-production, Executive Producer

Recent filmography : Fig Tree, , Boys, ...


SND Groupe M6

Activities :  Film exports/foreign sales, Co-production, French distribution , Executive Producer

Recent filmography : Ooh La La, The Braid, The Jungle Bunch: World Tour, ...



Activities :  Executive Producer

Activities external to film production :  Cultural/professional organization

Recent filmography : Jean-Paul Belmondo, 4 X D


Wild Bunch International

Activities :  Film exports/foreign sales, Co-production, French distribution , Associate producer, Executive Producer

Recent filmography : Bambi - A Life in the Woods, Blazing Neons, Brother and Sister, ...