UniFrance Films box office report: Zarafa crosses the Alps.
Zarafa has clocked up 42,000 admissions in Italy after four weeks in theaters (released by Good Films), which is the film's highest admissions score outside France to date. This is an impressive performance by an independent animated film in a market that traditionally shows little interest in this film genre. In recent years, A Monster in Paris, Ernest & Celestine, Eleanor's Secret, Mia and the Migou, Azur and Asmar, Arthur and the War of the Two Worlds, and Kirikou & The Wild Beasts all posted less than 100,000 admissions. Since the beginning of the year, Zarafa has been released in Turkey (Chantier Films, 23,000 admissions), South Korea (20,000), and Portugal (Lusomundo, 9,000). Zarafa boasts a running total of close to 180,000 admissions abroad.
In the House is holding strong at the Italian box office (Bim), attracting 40,000 spectators for the second week running, with a stable 90 prints in circulation. From next week, it should top 100,000 admissions, thus registering the third best performance of 2013 by a French majority film, behind Asterix & Obelix: God Save Britannia (Lucky Red, 200,000 admissions) and On the Other Side of the Tracks (Medusa, 151,000 admissions). In Quebec (Séville), its attendance figures dropped back by 43% in its second week, with 7,000 admissions registered for a total of 20,000 since its release. This film nonetheless registered the highest admissions this week for a non-American film, taking 9th place at the box office. In the USA/English-speaking Canada (Cohen Media), its release was upped from three to nine prints in its second week, although its results remained stable at $45,000, with a total of $90,000 generated. In the House has registered just under 800,000 admissions to date in international theaters.
Rust & Bone had a highly promising debut in South Korea, pulling in close to 15,000 admissions in its opening week (Green Narae Media). Its director Jacques Audiard's previous film, A Prophet (Pancinema), attracted 25,000 spectators in this market. Still showing in theaters in New Zealand (Hopscotch), Rust & Bone registered 25,000 spectators after six weeks, which is an excellent score that already outshines the results of titles such as Potiche (Paramount, 24,000 admissions), Oceans (Hopscotch, 22,000), and Heartbreaker (Rialto, 20,000). Rust & Bone currently posts a total of around 1.2 million admissions abroad.
