Antena 3 is number 3 in terms of audience share, with a market share of 20%. It was ousted from 2nd place by Tele5 in 2001. Revenues derived from advertising, posted net profits of €123.24 million in 2000. Major shareholders: 47.4% Telefónica , 12.8% MACAME (Banesto-BSCH), 10%Prod. Alondra (RTL), 7.2 % RTL (Bertelsmann) 11.8 % BSCH, 5.6 % Banco New York and 5.2 % others.